The ECOPACK “Feed me separately!” campaign is aimed at the youngest audience. It is an educational puppet show on wheels that has been touring the country with a play produced by ECOPACK and the Fairy Tale Theater – Sofia. It is about three little animals – Hartoyad, Plastoyadka, and Stukloyad (Paper-, Plastic-, and Glass-Eater), living in a park. The story of the three cute animal characters presents the separate collection of packaging waste as a fun game. It is meant for the youngest children – those in kindergarten and schoolchildren in grades 1 through 4. Through the story and the puppet show we teach children to protect nature and we build a positive attitude and recycling habits at home.